Selasa, 25 September 2012

Mobile-friendly sites turn visitors into customers

In this world of constant connectivity, consumers expect to find the information that they want, when they want it - especially when they’re on the go. We know that this applies to their web browsing experiences on mobile, so we took a deeper look at users’ expectations and reactions towards their site experiences on mobile. Most interestingly, 61% of people said that they’d quickly move onto another site if they didn’t find what they were looking for right away on a mobile site. The bottom line: Without a mobile-friendly site you’ll be driving users to your competition. In fact, 67% of users are more likely to buy from a mobile-friendly site, so if that site’s not yours, you’ll be missing out in a big way.


Discover these and more findings from, What Users Want Most From Mobile Sites Today, a study from Google (conducted by Sterling Research and SmithGeiger, independent market research firms). The report surveyed 1,088 US adult smartphone Internet users in July 2012.  

The problem (and opportunity) is big...
While nearly 75% of users prefer a mobile-friendly site, 96% of consumers say they’ve encountered sites that were clearly not designed for mobile devices. This is both a big problem and a big opportunity for companies seeking to engage with mobile users.

Mobile-friendly sites turn users into customers
The fastest path to mobile customers is through a mobile-friendly site. If your site offers a great mobile experience, users are more likely to make a purchase.
  • When they visited a mobile-friendly site, 74% of people say they’re more likely to return to that site in the future
  • 67% of mobile users say that when they visit a mobile-friendly site, they’re more likely to buy a site’s product or service

Not having a mobile-friendly site helps your competitors  
A great mobile site experience is becoming increasingly important, and users will keep looking for a mobile-friendly site until they find one that works for them. That means your competitors will benefit if your site falls down on the job (and vice versa).
  • 61% of users said that if they didn’t find what they were looking for right away on a mobile site, they’d quickly move on to another site
  • 79% of people who don’t like what they find on one site will go back and search for another site
  • 50% of people said that even if they like a business, they will use them less often if the website isn't mobile-friendly

Non-mobile friendly sites can hurt a company’s reputation
It turns out that you can lose more than the sale with a bad mobile experience. A site that’s not designed for mobile can leave users feeling downright frustrated, and these negative reactions translate directly to the brands themselves.
  • 48% of users say they feel frustrated and annoyed when they get to a site that’s not mobile-friendly
  • 36% said they felt like they’ve wasted their time by visiting those sites
  • 52% of users said that a bad mobile experience made them less likely to engage with a company
  • 48% said that if a site didn’t work well on their smartphones, it made them feel like the company didn’t care about their business

Takeaways
While the research confirms what we already suspected -- that mobile users actively seek out and prefer to engage with mobile-friendly sites -- it’s a sobering reminder of just how quickly and deeply users attitudes about companies can be shaped by mobile site experiences. Having a great mobile site is no longer just about making a few more sales. It’s become a critical component of building strong brands, nurturing lasting customer relationships, and making mobile work for you.

To learn more about our study
  • Click here and join our free webinar on September 26 at 1 p.m. EST  / 10 a.m. PST
  • Get help on building a mobile-friendly site, visit howtogomo.com.

Posted by: Masha Fisch, Google Mobile Ads Marketing






Marc Caputo: Romney?s missteps won?t be enough to win Florida for Obama

The latest statewide poll by The Miami Herald and its media partners shows a virtual tie in the presidential race in Florida. And it came as a shock to liberals and Democrats.

From the economy to foreign policy to Medicare questions, The Miami Herald/El Nuevo Herald/Tampa Bay Times survey released over the weekend showed President Barack Obama and Mitt Romney neck-and-neck on the issues ? or the Republican within striking distance.

Obama and Romney are basically tied, 48-47 percent overall.

Liberals couldn?t understand how this could be true, considering all the self-inflicted wounds of Romney and his campaign.

But the data are the data. The poll reflected how people feel, not how partisans think they should feel. And the poll results remind us that there are other data out there ? all bad for an incumbent president ? that underpin the entire election in the nation?s biggest battleground state.

In short, it?s the economy, stupid. Plus a little immigration, foreign policy and healthcare.

The data:

?? 330,000: the number of homes in foreclosure in Florida. Almost half of all homes are underwater, meaning the owner owes more on the mortgage than the home?s value.

?? 67.6 percent: this year?s second-quarter Florida homeownership rate, which hasn?t been this low since about 1999, when 15 percent fewer people lived in the state.

?? 8.8 percent: the state?s official unemployment rate, higher than the national average.

?? 800,000: the number of people counted within the unemployment rate.

?? 399: the number of callers on hold when a Herald reporter recently called to check the waiting time of the state?s ?customer service? department for jobless claims.

?? 9.8 percent: what the unemployment rate would be if all labor-force-eligible workers who haven?t found work in Florida were counted.

?? 60.1 percent: the labor-force participation rate, which hasn?t been this low since 1986.

?? 29,000: the amount Florida?s labor force shrank in July.

?? 715,000: the number of jobs lost during the 18-month recession.

?? 1.4 million: the number of undocumented immigrants deported under President Obama.

?? 55-41: the Senate vote that killed the DREAM Act sought by advocates of limited immigration amnesty.

?? 4: the number of foreign-service workers, including Ambassador Chris Stevens, killed at the U.S. consulate in Benghazi, Libya, on the 11th anniversary of 9/11.

?? 1979: the last time an ambassador of the United States was killed overseas, in Afghanistan.

?? $716 billion: the estimated reductions in future increases ? commonly called ?cuts? ? to Medicare under the president?s affordable healthcare act.

?? $16 trillion: the current size of the national debt.

?? 18 percent: the proportion of Floridians on Medicaid, the healthcare program for the poor.

The parade of horribles goes on, and largely began under Republican leadership.

George W. Bush was president when the recession started and budget deficits ballooned amid unfunded wars, tax cuts and a Medicare prescription-drug benefit.

Republicans have controlled Florida for years. And Gov. Rick Scott and his fellow Republicans made it tougher for people to get jobless benefits. That increases 1) the level of frustration and/or 2) the likelihood people don?t get their checks and spend them quickly.

Source: http://www.miamiherald.com/2012/09/23/3017381/marc-caputo-romneys-missteps-wont.html

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Senin, 24 September 2012

I Take Joy | The Last Homely House?a project of life art

Helen Allingham

?Frodo was now safe in the Last Homely House east of the Sea. That house was, as Bilbo had long ago reported, ?a perfect house, whether you like food or sleep, or story-telling or singing, or just sitting and thinking best, or a pleasant mixture of them all.? Merely to be there was a cure for weariness, fear and sadness.?
The Fellowship of the Ring?by J.R.R. Tolkien

As a lover of great literature, Rivondell, in Lord of the Rings, captivated my attention and Sarah?s and Joy?s attention. Picturing our home as a place that remembers all the great life from eras gone by and that captures its beauty, has been one of our goals, that has given us hours and years of collecting and crafting and nurturing over the years.

A library that holds all the great books of children?s literature and classics and great thinkers, biographies and writers is a must. And now, due to Clay?s kindness to move his office to the basement, I have our library as a tea room of sorts. With comfy chairs, a tea set, art and paintings from my background all over the walls, with candle light and music?it is a lovely getaway where I can share heart-to-heart with all in my wake.

A well-stocked kitchen with all sorts of home-made recipes crafted over years of testing, with all the holiday food; food for those who are ill; birthday fare; winter-cold-night soups and breads and all sorts of healthy variety in between.

Fireplaces where stories are told and ideas discussed and children are cuddled.

bedrooms with comfy chairs and piles of books in baskets to encourage reading and quiet times and of course candles galore.

Piano, guitars, drums, flute, dulcimer?all collected over the years?some more used than others, but all for practicing producing music of all sorts.

Games and book baskets and art books and cd?s and Pandora and dvd?s from all imaginings to instruct, inspire, soothe, comfort and to stoke the imagination.

Clusters of chairs, grouped together to encourage great and close conversations?rockers on the front porch; setees and big chairs on the back deck; gatherings of chairs in 2?s all over the house to make a close meeting and discipleship time for all who are there.

And of course a bookshelf in every room, with each child collecting his own library.

A suitable place for traditions celebrated and momentous occasions retold and the Bible read, over and over and over again?to remember Him and stories of faith and heroes and courage and holiness.

This is what I have had in my heart to shape?a home that breathes life and truth and love into all who would enter?

To make sure my home, for my family and friends, is indeed the last homely house and that all that has been excellent and worthwhile over the ages is celebrated in its walls?

because everyone needs a place to belong and a home where welcome is always fresh with all who cross the doorway.

Source: http://www.itakejoy.com/the-last-homely-house-my-goal/

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Bonnie Franklin fighting pancreatic cancer

FILE - In this Feb. 26, 2008 file photo, Bonnie Franklin, of the 1970's sitcom "One Day at a Time, " appears with the reunited cast on the the NBC "Today" television program in New York. Franklin has been diagnosed with pancreatic cancer, her family said in a statement released by CBS on Monday, Sept. 24, 2012. (AP Photo/Richard Drew, File)

FILE - In this Feb. 26, 2008 file photo, Bonnie Franklin, of the 1970's sitcom "One Day at a Time, " appears with the reunited cast on the the NBC "Today" television program in New York. Franklin has been diagnosed with pancreatic cancer, her family said in a statement released by CBS on Monday, Sept. 24, 2012. (AP Photo/Richard Drew, File)

(AP) ? Bonnie Franklin, who starred in the sitcom "One Day At a Time," has been diagnosed with pancreatic cancer, her family said Monday.

In a statement released by CBS, the family said the 68-year-old actress is undergoing treatment and continuing her normal schedule.

Franklin, who lives in Los Angeles, and her family "remain extremely positive" and asked that her privacy be respected.

The petite, red-headed actress starred as single mom Ann Romano in the hit CBS comedy "One Day At a Time," which aired from 1975 to 1984. Her co-stars included Mackenzie Phillips and Valerie Bertinelli.

On her Twitter account, Phillips sent "out love and sweet prayers" to the "incomparable Bonnie Franklin."

Franklin's recent credits include appearances on "The Young and the Restless" and "Hot in Cleveland," which reunited her with Bertinelli.

On stage, Franklin was in the original Broadway production of "Applause," for which she received a 1970 Tony Award nomination, and other plays including "Dames at Sea" and "A Thousand Clowns."

Her family said Franklin is grateful for people's support and concern as she fights cancer.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/4e67281c3f754d0696fbfdee0f3f1469/Article_2012-09-24-People-Bonnie%20Franklin/id-3bd37ccdcb7a400b99c84a4de87ff634

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Minggu, 23 September 2012

Re: Union Calls for Labeling of Woolen Sweaters Produced Abroad

ir_0312_coverThe August/September issue of Iceland Review & Atlantica features a new photo book by RAX about sheep herders in the highlands, young soccer star Gylfi ??r Sigur?sson, the five-time president, innovative salt makers and artist and performer Ragnar Kjartansson. Iceland Review asks volcanologist Haraldur Sigur?sson about the risk of lava flowing into Reykjav?k and archaeologist Orri V?steinsson what happened to the Icelandic settlers in Greenland.?And that?s just a few examples. Subscribe now and receive a free photo book by IR?s editor P?ll Stef?nsson of the 2010 Eyjafjallaj?kull eruptions. Click here to subscribe to the magazine and here to buy a gift subscription.? more

Source: http://www.icelandreview.com/icelandreview/daily_news?cat_id=29314&ew_0_a_id=393765

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Subliminal Weight Loss | Losing Weight Intentionally

Posted on 21 September 2012.

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The Myth Of Subliminal Learning
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There were 2 groups, a 'subliminal group' and a 'control group'. Both groups were given some education on weight loss and healthy eating i.e. how to record calories accurately, eating at regular meal times, and how to reward themselves for eating healthily. ? View Full Source

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Source: http://losingweightintentionally.com/subliminal-weight-loss/

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Google Play ma?azas? resmi Twitter hesab?n? faaliyete ge?irdi

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Source: http://donanimhaber.com/NewsDetail.aspx?Id=36443

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